Exploring the role of atmospheric cues and authentic pride on perceived authenticity assessment of museum visitors

Sandra Maria Correia Loureiro

doi:10.1002/jtr.2265

journal article Feb 15, 2019

Exploring the role of atmospheric cues and authentic pride on perceived authenticity assessment of museum visitors

Sandra Maria Correia Loureiro

International Journal of Tourism Research Vol. 21 No. 4 pp. 413-426 · Wiley

View at Publisher Save 10.1002/jtr.2265

Abstract

AbstractThe current study aims to investigate the relationships between authenticity and related constructs, such as atmospheric cues, place attachment, authentic pride, and word of mouth. We tested the proposed model using a sample of 387 visitors who experienced the National Museum of Ancient Art in Lisbon, Portugal. Atmospheric cues revealed to be a more important driver to perceived authenticity than place attachment. Perceived authenticity seems to be a better predictor of authentic pride than word of mouth. The results allow to highlight several implications and suggestions for further research.

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Details

Published: Feb 15, 2019
Vol/Issue: 21(4)
Pages: 413-426
License: View

Authors

S

Sandra Maria Correia Loureiro

Instituto Universitário de Lisboa (ISCTE‐IUL) Business Research Unit (BRU/UNIDE) Lisbon Portugal

Cite This Article

Sandra Maria Correia Loureiro (2019). Exploring the role of atmospheric cues and authentic pride on perceived authenticity assessment of museum visitors. International Journal of Tourism Research, 21(4), 413-426. https://doi.org/10.1002/jtr.2265

Exploring the role of atmospheric cues and authentic pride on perceived authenticity assessment of museum visitors

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