journal article Aug 21, 2009

Region of origin and its importance among choice factors in the wine‐buying decision making of consumers

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Cited By
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The region-of-origin effect in the purchase of wine: The moderating role of familiarity

José Manuel García-Gallego, Antonio Chamorro-Mera · 2015

Spanish Journal of Agricultural Res...
Metrics
94
Citations
47
References
Details
Published
Aug 21, 2009
Vol/Issue
21(3)
Pages
212-234
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Cite This Article
Emily McCutcheon, Johan Bruwer, Elton Li (2009). Region of origin and its importance among choice factors in the wine‐buying decision making of consumers. International Journal of Wine Business Research, 21(3), 212-234. https://doi.org/10.1108/17511060910985953
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