Data Subjects' Conceptualizations of and Attitudes Toward Automatic Emotion Recognition-Enabled Wellbeing Interventions on Social Media

Automatic emotion recognition (ER)-enabled wellbeing interventions use ER algorithms to infer the emotions of a data subject (i.e., a person about whom data is collected or processed to enable ER) based on data generated from their online interactions, such as social media activity, and intervene accordingly. The potential commercial applications of this technology are widely acknowledged, particularly in the context of social media. Yet, little is known about data subjects' conceptualizations of and attitudes toward automatic ER-enabled wellbeing interventions. To address this gap, we interviewed 13 US adult social media data subjects regarding social media-based automatic ER-enabled wellbeing interventions. We found that participants' attitudes toward automatic ER-enabled wellbeing interventions were predominantly negative. Negative attitudes were largely shaped by how participants compared their conceptualizations of Artificial Intelligence (AI) to the humans that traditionally deliver wellbeing support. Comparisons between AI and human wellbeing interventions were based upon human attributes participants doubted AI could hold: 1) helpfulness and authentic care; 2) personal and professional expertise; 3) morality; and 4) benevolence through shared humanity. In some cases, participants' attitudes toward automatic ER-enabled wellbeing interventions shifted when participants conceptualized automatic ER-enabled wellbeing interventions' impact on others, rather than themselves. Though with reluctance, a minority of participants held more positive attitudes toward their conceptualizations of automatic ER-enabled wellbeing interventions, citing their potential to benefit others: 1) by supporting academic research; 2) by increasing access to wellbeing support; and 3) through egregious harm prevention. However, most participants anticipated harms associated with their conceptualizations of automatic ER-enabled wellbeing interventions for others, such as re-traumatization, the spread of inaccurate health information, inappropriate surveillance, and interventions informed by inaccurate predictions. Lastly, while participants had qualms about automatic ER-enabled wellbeing interventions, we identified three development and delivery qualities of automatic ER-enabled wellbeing interventions upon which their attitudes toward them depended: 1) accuracy; 2) contextual sensitivity; and 3) positive outcome. Our study is not motivated to make normative statements about whether or how automatic ER-enabled wellbeing interventions should exist, but to center voices of the data subjects affected by this technology. We argue for the inclusion of data subjects in the development of requirements for ethical and trustworthy ER applications. To that end, we discuss ethical, social, and policy implications of our findings, suggesting that automatic ER-enabled wellbeing interventions imagined by participants are incompatible with aims to promote trustworthy, socially aware, and responsible AI technologies in the current practical and regulatory landscape in the US.