journal article Jan 01, 2025

The Impact of Electronic Marketing on the Purchase Behavior of Saudi Consumers: An Empirical Study

Sami Khatam Gubir Al-Ruwaili EBRAHIM MOHAMMED AL-MATARI Nasareldeen Hamed Ahmed Alnor

Afaf Ahmed Mohamed Elnair Mohamedain Khogaly Duriya Balla Ahmed Mahdi Abubkr Ahmed Elhadi Abdelraheem

SSRN Electronic Journal · Elsevier BV

View at Publisher Save 10.2139/ssrn.5175976

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Published: Jan 01, 2025

Authors

Sami Khatam Gubir Al-Ruwaili

EBRAHIM MOHAMMED AL-MATARI

Nasareldeen Hamed Ahmed Alnor

Accounting Department, College of Business, Jouf University, SAUDI ARABIA

Mohamed Elnair Mohamedain Khogaly

Duriya Balla Ahmed Mahdi

Abubkr Ahmed Elhadi Abdelraheem

Cite This Article

Sami Khatam Gubir Al-Ruwaili, EBRAHIM MOHAMMED AL-MATARI, Nasareldeen Hamed Ahmed Alnor, et al. (2025). The Impact of Electronic Marketing on the Purchase Behavior of Saudi Consumers: An Empirical Study. SSRN Electronic Journal. https://doi.org/10.2139/ssrn.5175976

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