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Jul 16, 2015
The role of social media in affective trust building in customer–supplier relationships
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- Published
- Jul 16, 2015
- Vol/Issue
- 15(4)
- Pages
- 453-482
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Cite This Article
Fabio Calefato, Filippo Lanubile, Nicole Novielli (2015). The role of social media in affective trust building in customer–supplier relationships. Electronic Commerce Research, 15(4), 453-482. https://doi.org/10.1007/s10660-015-9194-3
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