The Impact of Employer Brand on Job Seekers’ Attitudes and Intentions: The Moderating Role of Value Congruence and Social Media

Nedra Bahri-Ammari; Mohammad Soliman; Ons Ben Salah

doi:10.1057/s41299-022-00154-8

journal article Nov 12, 2022

The Impact of Employer Brand on Job Seekers’ Attitudes and Intentions: The Moderating Role of Value Congruence and Social Media

Nedra Bahri-Ammari Mohammad Soliman

Ons Ben Salah

Corporate Reputation Review Vol. 28 No. 2 pp. 93-107 · Springer Science and Business Media LLC

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Published: Nov 12, 2022
Vol/Issue: 28(2)
Pages: 93-107
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Cite This Article

Nedra Bahri-Ammari, Mohammad Soliman, Ons Ben Salah (2022). The Impact of Employer Brand on Job Seekers’ Attitudes and Intentions: The Moderating Role of Value Congruence and Social Media. Corporate Reputation Review, 28(2), 93-107. https://doi.org/10.1057/s41299-022-00154-8

The Impact of Employer Brand on Job Seekers’ Attitudes and Intentions: The Moderating Role of Value Congruence and Social Media

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