journal article Sep 01, 2003

A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research

Cheryl Burke Jarvis Scott B. MacKenzie Philip M. Podsakoff

Journal of Consumer Research Vol. 30 No. 2 pp. 199-218 · Oxford University Press (OUP)

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Published: Sep 01, 2003
Vol/Issue: 30(2)
Pages: 199-218

Authors

Cheryl Burke Jarvis

Scott B. MacKenzie

Department of Marketing, Kelley School of Business, Indiana University, Bloomington, Indiana 47405;

Philip M. Podsakoff

Cite This Article

Cheryl Burke Jarvis, Scott B. MacKenzie, Philip M. Podsakoff (2003). A Critical Review of Construct Indicators and Measurement Model Misspecification in Marketing and Consumer Research. Journal of Consumer Research, 30(2), 199-218. https://doi.org/10.1086/376806

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