Journal of Indian Business Research

Emerald

Articles

285

Citations

Authors

2009–2023

Active Period

Articles

8 total

Newest First Most Cited

Journal Article Journal of Indian Business Research Jul 24, 2023

Do eco-labels trigger green product purchase intention among emerging market consumers?

Anil Kumar · Rituparna Basu

10.1108/jibr-09-2022-0248 25 citations

Journal Article Journal of Indian Business Research Dec 01, 2021

Technostressors – a boon or bane? Toward an integrative conceptual model

Rofia Ramesh · Subramaniam Ananthram · V. Vijayalakshmi · Piyush Sharma

10.1108/jibr-10-2021-0348 12 citations

Journal Article Journal of Indian Business Research Mar 20, 2020

YouTube channels influence on destination visit intentions

Neelika Arora · Suman Lata

10.1108/jibr-09-2019-0269 62 citations

Journal Article Journal of Indian Business Research Jun 17, 2019

Doing well by doing good: can voluntary CSR reporting enhance financial performance?

Avinandan Mukherjee · Rosita Nuñez

10.1108/jibr-07-2018-0199 31 citations

Journal Article Journal of Indian Business Research Aug 17, 2015

Effects of brand placement strength, prior game playing experience and game involvement on brand recall in advergames

Devika Vashisht · Sreejesh S

10.1108/jibr-11-2014-0082 17 citations

Journal Article Journal of Indian Business Research Jun 01, 2012

Assessing India's lead market potential for cost‐effective innovations

Rajnish Tiwari · Cornelius Herstatt

10.1108/17554191211228029 117 citations

Journal Article Journal of Indian Business Research Aug 17, 2012

Measuring dynamic effects of advertising: a case study in India

Mehir Baidya · Bipasha Maity · Kamal Ghose

10.1108/17554191211252671 5 citations

Journal Article Journal of Indian Business Research Oct 09, 2009

Exploring psychological contract contents in India: the employee and employer perspective

Upasana Aggarwal · Shivganesh Bhargava

10.1108/17554190911013274 16 citations

Publication Trend

2009: 1

2012: 2

2015: 1

2019: 1

2020: 1

2021: 1

2023: 1

2009 ▲ Peak 2012 2023

Peak Year

2012

2 papers

Avg. Citations

35.6

per article

Top Authors

Rajnish Tiwari

1 articles

Cornelius Herstatt

1 articles

Suman Lata

1 articles

Neelika Arora

1 articles

Avinandan Mukherjee

1 articles

Rosita Nuñez

1 articles

Anil Kumar

1 articles

Rituparna Basu

1 articles

Volumes & Issues

2023

Vol. 15 / 3 (1)

2021

Vol. 14 / 3 (1)

2020

Vol. 12 / 1 (1)

2019

Vol. 11 / 2 (1)

2015

Vol. 7 / 3 (1)

2012

Vol. 4 / 3 (1) Vol. 4 / 2 (1)

2009

Vol. 1 / 4 (1)